![]() In addition, toilet papers were also sent to influencers in England, Mexico, Brazil, the US, Japan, and China. Yet, Duolingo Brasil makes it clear: The roll is, in fact, an April Fools’ Day joke.Īlso, according to the brand, a very real collaboration with WeWork was included, installing such rolls in the company’s office bathrooms across China. A tweet from the company also makes us think that this is a hoax, stating that “Duolingo Roll isn’t a *complete* joke” - Duolingo has actually made a limited supply of “Spanish for English Speakers” rolls and arranged for it to be given away to 50 lucky winners in the US and the UK. Duolingo is a fun, free, and effective way to learn a new language in. The product’s launch coincided with April 1st with some of the elements on the website supporting the initiative - like reviews, or the “buy now” button which actually directs users to learning classes - suggesting that it might be a prank. Instead of scrolling memes while toilet bound here are some ideas to make bathroom. Developing a new product to help learners utilize this downtime was a natural extension of its multi-platform offering.” However, studies have found that people spend an average of 14 minutes a day sitting on the toilet. Planning Director, W+K Amsterdam, Thom Dinsdale, says: “Duolingo understands that one of the most common barriers to learning a language is how much time it takes. English, Spanish, Portuguese, Chinese, and Japanese speakers, in. The toilet paper, “engineered to be good for your brain and bum,” uses repetition as a tool for learning and has the potential to turn such moments into learning sessions, encouraging the emergence of a new habit. Welcome to the DUOLINGO EVENT in Roblox Today, I show you how to get ALL ITEMS in the Duolingo Game Hub Don't forget to do your Spanish. The new toilet paper line from Duolingo will distract you while youre in the bathroom. To make things easier for them, the company launched “Duolingo Roll,” a toilet paper that doubles as a tool for language learning. Those who can’t find time for learning can practice when nature calls, as Duolingo planned to turn a simple bathroom session into a classroom one.Īvailable for English, Spanish, Portuguese, Chinese, and Japanese speakers, the roll - made with 3-ply softness because, well, language learning is hard enough - looks like a list, hosting some of the most iconic phrases from the app, according to the brand. Some social media findings suggest that Duolingo learners like to get in their daily lessons while going to the toilet. Our learning scientists have systematically engineered a new bottom-up approach to language acquisition,” says Dr. Yet, our work shows that it only takes 5 minutes a day to learn a new language. “The average human spends 14 minutes every day sitting on a toilet. The campaign is created having in mind those who are really short on time and is backed by science. As part of the in-house creative team, I provided creative direction and wrote all of the website copy.Ĭheck out the website here: admitting that language learning is hard, Duolingo decided to “ Make it Fun.” And it surely did, as the company that offers free language education for the world has once again joined forces with agency Wieden+Kennedy Amsterdam and worked on its latest initiative to be both entertaining and… soft. ![]() The campaign was made in partnership with Wieden + Kennedy. ![]() The launch generated 250,000 site visits from 173 countries, millions of earned media impressions, a 3.5% lift in global new users, and an 18% lift in new users in the US. Available in 5 languages, Duolingo Roll featured real, quirky phrases from the app such as “My cat is a lawyer.” Plus, each sheet was produced with 3-ply softness, because learning a language during a pandemic is hard enough.ĭuolingo Roll made a splash and became an instant internet sensation. To turn the bathroom into a classroom, Duolingo designed the world’s first toilet paper that teaches you phrases from new languages. Yet, the average person spends 14 minutes a day sitting on the toilet, which is more than enough time for a few lessons. One of the most common barriers to learning a new language is lack of time. We designed the first toilet paper language lessons.
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